Night-Time Economic Development in Thanh Hoa: Opportunities and Threats for Tourism Development

Phan Trinh Thi; Nga Nguyen Thi Phuong; Anh Le Phuong; Thao Pham Thu

Phan Trinh Thi Hong Duc University, Vietnam
Nga Nguyen Thi Phuong Faculty Economic and Management, Thuy Loi University, 175 Tay Son Street, Dong Da Distric, Ha Noi City
Anh Le Phuong VNU University of Economics and Business, Vietnam
Thao Pham Thu Phenikaa University, Vietnam

Keywords: night-time economy, tourism development, opportunities, threats, Thanh Hoa

Abstract

The night-time economy is a sector that has been gaining traction since the 1990s. The night-time economy significantly contributes to the economic growth of many countries, creates jobs, meets the diverse needs of residents, and increases attractiveness to tourists. In Thanh Hoa, the night-time economy is still in its early stages of development. Based on the theoretical framework and practical experiences of developing the night-time economy in Vietnam and Thanh Hoa province, this article aims to analyze the opportunities and challenges of the tourism industry in the context of the developing night-time economy in Thanh Hoa province. From there, it proposes some policy recommendations to promote the night-time economy and create opportunities for the local tourism industry.

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